Boston Red Sox
Showcase the Boston Red Sox and Fenway Park ample kids and families programs to enhance the ballpark experience for the next generation of fans including management of “Red Sox Parents” influencer program.
6,853
Pieces of Coverage in 2019
74
Player + Executive Interviews in 2019
↑2.3K
Increase in Placements between 2018-2019
Overview
Initiatives
—Corporate Communications
—Kids & Family Initiatives
—Ticket Sales & Promotions
—Red Sox Foundation
—Special Events
Programs
—Thought leadership + awards
—Player + executive PR
—Event PR + management
—Media monitoring
—Crisis communications
—Sponsorship initiatives
Strategy
—Media tour
—Proactive media relations
—Hyperlocal outreach
—Editorial calendar program
—Things-to-do round-up outreach
—Calendar + postables listings
Secured Coverage
August 6, 2019 Boston Business Journal How Fenway Park transformed its roof into a garden LINK
April 15, 2019 Mommy Nearest Ultimate Guide to Taking Kids to a Boston Red Sox Game LINK
April 2019 Morning Calm by Korean Air Out to the Ball Game LINK
March 19, 2019 Cheddar Fenway, MLB’s Oldest Ballpark, Embraces New Tech LINK
March 10, 2019 USA Today MLB promotions: The best giveaways for each team in 2019 season LINK
June 30, 2018 Parade Fenway Park: The Green Monster of the MLB LINK
May 23, 2018 TeacherVision.com Red Sox CFO Talks STEM, Success, and Life as a Middle School Teacher LINK
April 27, 2018 Forbes Fenway’s New Luxury Seating Is The Most Unique Experience In Baseball LINK
October 3, 2017 Boston Common Magazine Red Sox Player Craig Kimbrel Talks His Unique Pitching Poses LINK
August 31, 2016 Sports Illustrated Kids Big Papi Immortalized in Lego Bricks LINK
Affiliation: Elevate Communications